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My Charity Survey is a subsidiary of Datagen facilities, OPC, a multipurpose business and contact centre which began trading in 2006.

Datagen facilities directors have spent well over a decade in the Not for Profit fundraising sector. What separates DF from mainstream service providers is both our vast experience in fundraising campaigns and that in data creation, we rely on our internally run outbound marketing programs to produce the leads rather than an accumulation of online vehicles where lead quality can fluctuate dramatically.

DF's Directors & Senior Managers have overseen fundraising campaigns for some of the world’s foremost Charity organisations. We have extensive knowledge and experience in all types of campaigns, whether running high volume cold and previous supporter calling for fundraising lotteries; using a targeted list for regular or single donor acquisition; regular donor upgrades; lapsed donor reactivation; or converting qualified prospects to ongoing monthly donors; we understand the cost base and performance requirements to make these campaign’s a success.

My Charity Survey (MCS) was created as a specialist lead generation vehicle for charity organisations and has been supplying leads to some of the world’s best known charities since 2008. Since inception these data resources have consistently allowed our charity partners to reach donor acquisition and revenue targets.

We are adept at generating high quality prospects and have a range of profiled data products to suit all fundraising models. MCS conducts daily questionnaires across Australia, New Zealand and the United Kingdom to gauge individual’s charitable interests and preferred causes.

A critical component of any successful campaign is having the appropriate quantity and quality of prospect lead resources to meet operational requirements and obtain target outcomes. My Charity Survey can provide those resources and the peace of mind that comes with established rates of performance and conversion.

MCS has a vast quantity of “opt in” data for Australian, NZ and UK fundraising activities with tailored data products and pricing to match any fundraising approach.